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  5. 2022 Strategic Plans

2022 Strategic Plans

Visitors Bureau Purpose  

Retain businesses and jobs for the people of Chapel Hill and Orange County by growing the local economy through safe and responsible tourism.

2022-2023 Meetings and Event Strategies

  • Chapel Hill Media Strategy Leisure Campaign: 2022-2023 (PDF)
  • Chapel Hill Media Strategy Hotel Campaign: 2022-2023 (PDF)
  • Hillsborough Tourism Board, December 2022 (PDF)
  • 2023 Lodging Projections (PDF)

HotelMediaStrategy

Click here to view the 2022 Advertising Campaign to Increase Group Business (PDF)

BoardMeeting5_18_22

Click here to view the Board Meeting, May 18, 2022 (PDF)

TourismPulse Opens in new window

Click here to view the Tourism Pulse 2022-23 Presentation (PDF)

CHAPCampaign Opens in new window

Click here to view the Chapel Hill Tourism/Meetings Campaign Refresh Presentation (PDF)

BaselineUnderstanding Opens in new window

Click here to view the Chapel Hill Tourism Baseline Understanding Presentation (PDF)

AdCampaign Opens in new window

Click here to view the Curiosity Campaign: Hotel/Meetings Digital Ads Slide Presentation (PDF)

  1. Chapel Hill/Orange County Annual Report (PDF)
  2. Chapel Hill/Orange County Visitors Bureau
  3. 2022 Strategic Plans
  4. 2022 Tourism Marketing
  5. 2021 Strategic Plans
  6. Staycation Ideas
  7. Local BBQ
  8. Black Owned Businesses
  9. Orange County Cares
  10. Orange Slices Archives
  11. 2022 Outdoor Venues for Weddings and Events
  12. Official Website for Visitors Bureau
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  1. 300 West Tryon Street
    P.O. Box 8181
    Hillsborough, NC 27278
    Phone: 919-732-8181
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