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Tobacco Regulations    

Together We Can Save Countless Lives

Smoking has been the number-one cause of preventable death and disease in this country for decades. If we could eliminate tobacco use entirely, the results would be staggering:

  • We would prevent nearly half a million premature deaths each year.
  • We would save the lives of 5.6 million children alive today who would die prematurely because of smoking.
  • 58 million Americans still exposed to secondhand smoke would breathe more freely.
  • We would prevent one out of three cancer deaths in this country.

Youth Tobacco Program Resources

the_real_cost Opens in new windowThe Food and Drug Administration’s “The Real Cost” peer-to-peer campaigns are designed to educate at-risk youth aged 12-17 about the harms of tobacco use. The real cost campaign has expanded to educate teens on the dangers of e-cigarette use. Campaign messages focus on educating youth that using e-cigarettes, just like cigarettes, puts them at risk for addiction and other health consequences.
rethink_vape Opens in new windowResearchers at the Eastern Virginia Medical School worked with a 30-member Teen Advisory Council, a 19-member Expert Panel and used a great deal of formative research and message testing to develop the campaign Rethink Vape. The final campaign includes video ads, a microsite (rethinkvape.org), and social media sites (@rethinkvape). Based on themes garnered in initial research, the campaign communicated three messages to teens: what’s in the vapor, health risks, and connections to big tobacco.

The ads and other materials are available to use for free. Review the content and contact Ann.Staples@dhhs.nc.gov for details.
truth Opens in new windowDedicated to defending teens from tobacco companies lies and deceptions. "truth" produces television and digital content to encourage teens to reject tobacco and to unite against the tobacco industry. Requires flash plugin.
https://www.thetruth.com/
kick_butts_day Opens in new windowKick Butts Day is a national day of activism that empowers youth to stand out, speak up and seize control against tobacco.